Email Marketing
- Email Campaign Strategy and Planning
- Professional Email copywriting
- In-depth reporting & Performance Analysis
- Certified Experts in Top Email Platforms
- Transparent Reporting and ROI Tracking
Deliver the right message to the right audience at the right time- Startup Groww’s email marketing services help you nurture leads, retain customers, and drive revenue with expertly crafted, results-focused campaigns.
Payment after work completion.
140 +
Customer
160 +
Complete Projects
Reviews
Email Marketing
Email Marketing: Email Marketing is a direct digital marketing strategy that uses email to promote products, services, or brand messages. It allows businesses to communicate directly with their audience, nurture relationships, and drive conversions at a low cost with high RO.
Introduction - What is Email Marketing ?
Email Marketing is a form of direct digital marketing where businesses send emails to a group of people to promote products, share news, offer discounts, or build relationships. It is one of the most cost-effective and personal ways to reach your audience.
Whether it's a welcome message, a festive offer, or a product update — email marketing helps you stay connected, relevant, and profitable.
Advantages of Email Marketing
Why email remains one of the most powerful digital marketing tools
1. Cost-Effective
No printing or advertising costs; high ROI with minimal spend.
2. Direct & Personal Communication
Reach customers straight in their inbox with personalized content.
3. Measurable Results
Track open rates, click-through rates, conversions, and ROI in real time.
4. Targeted Audience Reach
Segment your list based on behaviour, location, or preferences.
5. Automated Campaigns
Set up workflows like welcome emails, follow-ups, and re-engagement campaigns.
6. Build Customer Loyalty
Stay top-of-mind with regular updates, offers, and content.
7. Instant Impact
Launch time-sensitive offers or urgent announcements quickly.
8. Eco-Friendly
No paper, no printing — a sustainable marketing choice.
Types of Email Marketing
Explore the various types of emails used to engage and convert users
Transactional Emails
Sent after a user action like purchase, signup, or booking.
Example: Order confirmation, invoice, shipping updates.Welcome Emails
First email when someone joins your list or subscribes.
Includes: Brand intro, greeting, or offer.Newsletter Emails
Regular updates with company news, articles, tips, or highlights.
Builds long-term engagement.Drip Campaigns (Email Sequences)
Automated emails sent in a sequence based on user behaviour.
Example: A 5-day email course or onboarding series.Re-engagement Emails
Sent to inactive users to bring them back.
Example: “We miss you! Here’s 10% off”Event Invitation Emails
Promote upcoming webinars, launches, or live events.
Includes RSVP or registration links.Survey & Feedback Emails
Ask for reviews, feedback, or customer insights.
Helps improve services and build trust.Goals of Email Marketing
Key objectives businesses achieve through strategic email campaigns
Increase Sales & Conversions
Promote products/services and encourage purchases or signups.
Build Customer Relationships
Stay connected with your audience through regular, helpful communication.
Boost Website Traffic
Drive readers to your website, blog, product pages, or landing pages.
Improve Customer Retention
Keep your customers engaged and loyal with follow-ups and exclusive offers.
Generate & Nurture Leads
Collect new contacts and guide them step-by-step toward becoming customers.
Raise Brand Awareness
Consistently show your brand’s voice, values, and personality.
Collect Feedback & Insights
Use surveys and polls to learn more about customer needs and preferences.
Promote Events or Announcements
Inform your audience about product launches, sales, or live events.
Email Marketing Tools We Use
Top platforms that power our campaigns with automation, analytics, and seamless integrations
Mailchimp
- Easy drag-and-drop editor
- Great for beginners
- Automation, templates, analytics
Constant Contact
- User-friendly
- Ideal for small businesses
- Event promotion features
Sendinblue (Brevo)
- Combines email + SMS marketing
- Automation workflows
- Affordable plans
HubSpot Email Marketing
- Integrated with CRM
- Advanced personalization
- Best for B2B and lead nurturing
ConvertKit
- Built for creators (bloggers, YouTubers, coaches)
- Powerful automation
- Easy segmentation
ActiveCampaign
- Advanced email automation
- CRM + sales integration
- Detailed analytics and targeting
GetResponse
- Email + webinar + funnel builder
- AI-powered features
- Good for growing businesses
Moosend
- Budget-friendly
- Advanced tracking and automation
- Simple UI for fast setup
FAQs
• Promotional emails
• Newsletters
• Welcome emails
• Transactional emails
• Re-engagement campaigns
• Event invitations
• Feedback/survey emails
A good open rate is typically 20%–30%, but it varies by industry. Engagement improves with personalization and strong subject lines.
Yes, tools like Mailchimp, Convert Kit, Sendinblue, HubSpot etc., help you manage lists, design emails, automate campaigns, and track performance.
Yes, but you must follow anti-spam laws (like GDPR, CAN-SPAM), which require:
• Clear opt-ins
• Unsubscribe options
• No misleading content
To prevent your emails from going to spam, ensure you authenticate your domain with SPF, DKIM, and DMARC; use double opt-in for subscriptions; maintain a clean email list; and avoid spam trigger words in your content.
Our Clients
Our Services
Registration
Legal Services
Digital Marketing
Search Engine Optimization Social Media Optimization Pay per click Email Marketing Content Marketing Reputation Management Conversion Rate Optimization Digital Consultancy Video Marketing
© startupgroww.in. All Rights Reserved.
Disclaimer: We are a private consulting firm and are not affiliated with any government authority. Our team provides professional assistance to help businesses register with the Ministry of Corporate Affairs (MCA). All services are offered independently and transparently.